Product Releases
Timeline, On-set oversight, Product Releases
Under the Head of Marketing, I collaborated closely with Gardyn’s Art Director and Head of Website to create well-rounded marketing campaigns, landing pages, advertisements, and packages for several new products released. This included brainstorming creative strategy, planning and directing photoshoots, videos, feedback, and strategy on web design, label, and packaging design, and pinpointing how best to visually communicate large amounts of information about complicated and unfamiliar products and accessories.